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Local news goes mobile, but mind the ‘app gap’

Another good article from the Pew Research Centre – Closing the Local News ‘App Gap’:

“Local news is going mobile. Nearly half of all American adults (47%) report that they get at least some local news and information on their cellphone or tablet computer.

One of the newest forms of on-the-go local news consumption, mobile applications, are just beginning to take hold among mobile device owners. Just 13% of all mobile device owners report having an app that helps them get local information or news, which represents 11% of the total American adult population. Thus, while almost half of adults get local news on mobile devices, just 1 in 10 use apps to do so. Call it the “app gap.”

According to the survey, just 10% of adults who use mobile apps to connect to local news and information pay for those apps. This amounts to just 1% of all adults. Overall, 36% of adults report paying for some form of local news, the vast majority paying for local print newspaper subscriptions.”

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